Born in 1966 in California, Vans is the original action sports footwear company offering the largest shoe collection in the industry. Its selection of trainers are driven by creative self-expression and brought to life through the worlds of art, music, action sports and street culture. Famous for their signatures such as the Vans Old Skool trainers, Vans Authentic and the Vans Slip On, with an impressive list of collaborations and putting together the nation’s leading action sports and music festival, Vans have held their place as innovators in the footwear industry. In 1975, the Vans Era was designed by professional skateboarders Tony Alva and Stacey Peralta to be a top choice in footwear because of its colourful canvas uppers and stellar grip. Emerging trends brought us the Vans Classics Slip-On, Sk8-HI and Chukka boots, which cemented the idea that Vans brand would leave its mark on pop culture and the world. Now a global empire, this iconic shoe brand offers a diverse range of merchandise promoting individuality and motivating the wearer to define who he/she is and wants to be. What sets apart the Vans trainers from other brands is the vulcanized cupsole with Wafflecup technology which combines the support and durability of a cupsole with the superior boardfeel and grip of the traditional vulcanized shoe. Creating edgy apparel and accessories rich with technology and fashion, Vans have expanded into performance gear for BMX, snowboarding, surfing and motocross to name just a few. With colourful uppers, high quality materials and simple yet stylish designs, Vans trainers have become more than a shoe, their style transcending generations and becoming a great way to make a fashion statement.